Good 'Ol Whats Her Face
Good Ol' What's-Her-Face is a sublabel of W'Menswear, created in collaboration with Nama Denim to support the artisans behind their garments, especially during tough times. Their unisex Freedom Flight Trousers merge economic and ecological sustainability, using leftover Japanese denim that would have otherwise been discarded. Each pair is handcrafted from start to finish by Ms. Taral Pukklang in Nara Denim’s Bangkok workshop, where she handles everything from cutting to sewing on vintage workwear machines. These trousers feature a high rise, roomy top block, and tapered legs, with side tab adjusters for a flexible fit at the waist. With six pockets—including two on each thigh—you've got plenty of space for essentials. The trousers also boast durable double-stitched felled seams and a clean interior finish, ensuring they’re built to last. The patchwork design utilizes high-quality off-cut fabrics from Japan, turning what would be waste into artistically valuable, functional pants. They run slightly snug, so stick to your usual size or size up for a more relaxed fit, and be sure to wash cold and hang dry.